Bringing Nature and Luxury to Social Media

Project Overview

Ras Resort by Treat, a luxurious 4-star resort nestled in the serene woodlands of Silvassa, offers an immersive experience with its picturesque views of the Daman Ganga River. Located strategically, yet away from the hustle and bustle of city life, it’s an ideal destination for vacations, residential conferences, and destination weddings. Our goal was to introduce Ras Resort to a wider audience and amplify its presence on social media, showcasing its pristine natural beauty, luxury offerings, and unique historical charm.

Industries

  • Hospitality

  • Travel & Tourism

  • Luxury Resorts

Objective

  • To establish Ras Resort’s presence on social media and highlight its offerings, including picturesque surroundings, luxury accommodations, and event hosting capabilities.

  • To engage potential guests and position Ras Resort as the go-to destination for luxury getaways, destination weddings, and corporate retreats.

  • To create awareness around the resort’s unique location and history, appealing to both leisure and corporate travelers.

Result

  • A comprehensive social media strategy was implemented, utilizing high-quality visuals of the resort’s sprawling acres, luxury rooms, and serene atmosphere, accompanied by engaging captions and storytelling.

  • We used Instagram and Facebook to showcase both lifestyle and promotional content, with a particular focus on the tranquil and luxurious aspects of the resort.

  • Collaborations with travel influencers and strategic paid promotions helped increase awareness and reach, driving foot traffic and inquiries for both corporate events and leisure bookings.

  • Ras Resort’s online presence grew substantially, attracting an audience seeking premium getaways and corporate retreats, resulting in increased engagement and direct bookings.